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free training

The Growth Marketing Funnel

This free training digs into the growth funnel & how to move your growth metrics.

We'll explore how to leverage the growth funnel to find new ways to uncover new opportunities for growth, drawing upon case studies from high-growth companies.
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rowclass

This is Lesson is Part of the Experimental Marketing Module of Growclass

With Growclass, you will learn the key digital marketing skills necessary to upskill for a new workforce: customer psychology, growth funnels, retention and referral strategy. You’ll also learn in demand growth channels including SEO, content marketing, ads, and email marketing.

Growclass is a community of smart people who care about personal and professional growth. We have a lively online community, and members only networking events. You'll build your confidence, and feel welcome here.

We’ll provide you with the skills necessary to grow your career, and the support network to make it happen.

Learn Digital Marketing with the best

Growclass’s expert instructors will help you grow you career, learn key digital marketing skills, and connect to a powerful network.

Our instructors and mentors are world-class growth marketing experts, entrepreneurs and founders who have worked at...
Logo Banner: Airbnb, Wave Accounting, ClearBanc, Pinterest
More in Growclass: 
01

Experimental Marketing

Especially now, we all need to do more with a lot less. In this module we get scrappy. You’ll learn how to develop a growth mindset and experimental framework to lean on data to uncover insights that save you precious time and resources.
02

Customer Psychology

This module is all about getting into the heads of your most valuable customers, to uncover the leanest ways to convert them. You'll design your customer interviews, actually have real conversations, and in the process transform your messaging and growth strategy.
03

Goal Setting & Analytics

Week three is all about setting smart goals for your growth to create focus. Without tracking, you are running blindfolded with both hands tied behind your back. With them, you can see clearly, dodge obstacles, and optimize your marketing budget.
04

Conversion Copywriting

The copy on your landing pages, in your ads, and in your emails are directly tied to sales. In this module we’ll give you actionable templates and feedback to improve your copy. We’ll give you the tools to feel confident writing landing pages, ad creative, and funnels that convert customers 15x faster.
05

Facebook Ads

In this module we go deep into how to build high performing Facebook ad campaigns. Gordon Leslie, a Facebook Ads expert and Co-Founder of Client Magnet spends millions of dollars in Facebook ads, and will share his over 10 years of experience optimizing every dollar of an ad budget. Learn how to build high performing creative, funnels that convert, and how to scale your budget intelligently.
06

Google Ads

You’ll start at the beginning by setting up your account, and by the end of this module you’ll feel confident with keyword research, structuring your ad groups, writing high performing copy, and generating real sales with Google Ads. Adam Scanlon has dedicated the past 10 years of his career to Google Ads, and will unlock everything in his big incredible brain in this module.
07

Search Engine Optimization

SEO is a key tactic to bring organic traffic to your business– but most people are doing it wrong. In this lesson you’ll learn how to set up a framework for SEO. You’ll learn technical SEO, onsite, content optimization, and offsite SEO.
08

Email Marketing

Email is the most important source of revenue for most businesses. You’ll learn the most important part of email marketing, deliverability a.k.a making sure your emails actually land in your customers inboxes. We’ll dig in to how to build a larger and more engaged list, how to build automated funnels for onboarding, abandoned cart, and sales flows, and how to use behavioural psychology to write better emails.
You'll learn:
01

Experimental Marketing

Especially now, we all need to do more with a lot less. In this module we get scrappy. You’ll learn how to develop a growth mindset and experimental framework to lean on data to uncover insights that save you precious time and resources.
02

Customer Psychology

This module is all about getting into the heads of your most valuable customers, to uncover the leanest ways to convert them. You'll design your customer interviews, actually have real conversations, and in the process transform your messaging and growth strategy.
03

Goal Setting & Analytics

Week three is all about setting smart goals for your growth to create focus. Without tracking, you are running blindfolded with both hands tied behind your back. With them, you can see clearly, dodge obstacles, and optimize your marketing budget.
04

Conversion Copywriting

The copy on your landing pages, in your ads, and in your emails are directly tied to sales. In this module we’ll give you actionable templates and feedback to improve your copy. We’ll give you the tools to feel confident writing landing pages, ad creative, and funnels that convert customers 15x faster.
05

Facebook Ads

In this module we go deep into how to build high performing Facebook ad campaigns. Gordon Leslie, a Facebook Ads expert and Co-Founder of Client Magnet spends millions of dollars in Facebook ads, and will share his over 10 years of experience optimizing every dollar of an ad budget. Learn how to build high performing creative, funnels that convert, and how to scale your budget intelligently.
06

Google Ads

You’ll start at the beginning by setting up your account, and by the end of this module you’ll feel confident with keyword research, structuring your ad groups, writing high performing copy, and generating real sales with Google Ads. Adam Scanlon has dedicated the past 10 years of his career to Google Ads, and will unlock everything in his big incredible brain in this module.
07

Search Engine Optimization

SEO is a key tactic to bring organic traffic to your business– but most people are doing it wrong. In this lesson you’ll learn how to set up a framework for SEO. You’ll learn technical SEO, onsite, content optimization, and offsite SEO.
08

Email Marketing

Email is the most important source of revenue for most businesses. You’ll learn the most important part of email marketing, deliverability a.k.a making sure your emails actually land in your customers inboxes. We’ll dig in to how to build a larger and more engaged list, how to build automated funnels for onboarding, abandoned cart, and sales flows, and how to use behavioural psychology to write better emails.

Growclass has an immediate impact on your career. You join a community of smart people. Industry leaders teach concepts and skills that you can apply later that day. The class and community keep you growing in the short and long-term.

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Jason Reinger, FlipGive