Our instructors and mentors are world-class growth marketing experts, entrepreneurs and founders who have worked at...

Google Logo
Shopify Logo
Wave Accounting Logo
Airbnb LogoPinterest LogoVoiceflow Logo
Sarah Stockdale
Instructor
Mentor
Coach

Founder, Growclass

Sarah has spent her career growing early stage technology companies — focused on digital marketing, scrappy growth strategies, data, and retention. Sarah was one of the early hires at the Canadian Fintech giant, Wave which was acquired by H&R Block in one of the largest Canadian exits of all time. She then led growth teams at Tilt, growing the Canadian business from scratch, launching in 8 countries, and building what is still the largest ever international college ambassador program. Tilt was acquired by Airbnb in 2017.

For the past two years, Sarah has consulted under her company Valkerie, helping everyone from fast growing startups like Perfect Keto to banking giants like CIBC cultivate their growth and marketing strategy, and grow their customer base.

Gloria Eid
Instructor
Mentor
Coach

Certified Life & Career Coach

Gloria serves as a guide for emotionally intelligent humans who have big dreams, fierce hearts, and creative minds. She's trained in Applied Depths coaching, and has extensive experience building inclusive communities and high-performing teams.

Gloria believes that true leadership is not a form of doing, but a way of being. With that, her coaching is a collaborative, creative, heart-driven process where she supports her clients to activate the mindset and energy required to live and work on purpose.

She sees communication as humanity's most important characteristic and the life of every relationship, and believes that what we do for work can, and ought to, make our lives better.

Gordon Leslie
Instructor

Co-founder, Client Magnet

Gordon is a top marketer and serial entrepreneur. Gordon is the co-founder of Client Magnet, one of Toronto’s top digital ad agencies, and recently launched Conversify.ai, an AI-powered B2B lead generation software.

He has extensive experience helping top start ups in country with their acquisition. He's managed millions of dollars on Facebook, Snapchat, Instagram, Pinterest and Reddit ads with a heavy focus on performance.

Adam Scanlon
Instructor

Co-founder, Client Magnet

Best known as a performance marketer & serial entrepreneur. Adam is the co-founder of Client Magnet, one of Toronto’s top digital ad agencies, and recently launched Conversify.ai, an AI-powered B2B lead generation software.

He has a long track record and expertise in online client acquisition with Google Ads being his specialty. According to Adam, conversion rate optimization is his obsession and A/B testing is his version of a fun time.

Tiffany DaSilva
Instructor

Founder, Flowjo

Growth Marketing Consultant

Tiffany is a born marketer who built her first affiliate website when she was in elementary school! Since then she has spent the last 16 years working on 500+ websites in both SEO + PPC and has worked in startups like Achievers & Shopify. She was named as one of the most influential growth marketers by Mashable, and has been featured in Hubspot & Search Engine Journal among others.

She won the Tech Woman of Canada Award in 2012. You can find her speaking at international conferences like Call to Action, GPeC, Learn Inbound & Turing Festival. As the founder of Flowjo.co, she spends a lot of time producing & marketing her own products.

Dayana Cadet
Instructor

Certified Clarity Coach

Founder, I See You Sis
Former Startup Marketer who helped build a multimillion dollar company

Dayana Cadet is a Certified Clarity Coach who helps Women and self-identified Femmes (of all genders) gain the emotional clarity (and confidence) they need to live a purpose-led life. Through 1-1 Clarity Sessions, CBT-inspired frameworks, and tangible action plans, Dayana helps clients go from simply surviving to fully thriving.

Amandah Wood
Instructor

Certified Life Coach

Founder + Host, Ways We Work
Ex Shopify

Amandah Wood is a Personal Development Coach who helps purpose-driven high achievers accomplish what deeply matters to them with more resilience and ease. She is also the Founder of Ways We Work, an online interview series and podcast focused on personal development and how people do meaningful work. She lives and works with her partner, their dog and two cats on 10-acres in Elora, ON.

ZJ Hadley
Instructor

Executive Coach to Founders

Co-Founder, The People People Group
Former HR Executive

ZJ Hadley is an Executive Coach and HR enthusiast who has supported dozens of early to mid-sized tech companies and their CEOs. She helps executives find their voice, make difficult decisions, and build strategically people-first cultures where employees thrive.

Richard Wong
Instructor

High Growth & Agency Partnerships, LinkedIn

Richard Wong is a Senior Account Executive at Amazon. He works with marketing teams to help them tell their stories and build their businesses on Amazon and through Amazon's advertising products.

He is a seasoned, classically trained marketer who has lived past lives leading teams at LinkedIn Canada, #paid, Procter & Gamble, Johnson & Johnson, and Google.

In his spare time, Richard teaches digital marketing—from Analytics, Digital Advertising, and Content Marketing—to marketers who want to understand how to build a company's presence online and drive measurable business impact.

Emily Lonetto
Instructor
Mentor

Head of Growth, Voiceflow

Emily is the Head of Growth at Voiceflow – a platform that makes it easy for designers, developers and companies to build voice apps without code. In her spare time, Emily co-runs GrowthTO — the largest organization of growth practitioners in Canada. Prior to Voiceflow and GrowthTO, Emily led experimental growth at Clio – driving hypothesis driven mentality into the marketing department and beyond.

Before Clio, Emily held various growth positions in companies such as: PartnerStack (YC'15, formerly GrowSumo) and Tilt (YC'12, acquired by Airbnb). Outside of her 9-5, you can find Emily guest lecturing bootcamps, and often drawing comics for her satirical side projects

Erin Bury
Mentor

CEO & Co-Founder, Willful

Erin is the CEO and Co-founder of Willful, and is the former Managing Director at Eighty-Eight, a Toronto-based creative communications agency. Prior to Eighty-Eight she was the Managing Editor at startup publication BetaKit, and director of communications at Sprouter, which was acquired by Postmedia in 2011. Erin is a frequent speaker with the National Speakers Bureau, writes a monthly column for the Financial Post, and is a tech commentator on CTV News.

She has appeared in publications including The New York Times, Forbes, CNN, and Canadian Business, and was named one of Marketing Magazine’s top 30 Under 30 marketers. Her claim to fame is being retweeted by Oprah – twice.

Kent Fenwick
Mentor

Head of Growth, Clearbanc

Kent lives at the intersection of software development, product and marketing. After graduating with an Msc in Computer Science from U of T, Kent started Ewakened, a mobile software and growth consultancy. After doing the consulting thing for a while he and several co-founders build and sold a contest website WinJunkie.com to DMT Media Group.

Kent has been lucky to work at some incredible startups including Top Hat, Tilt, Hubba. Kent is currently the Head of Marketing and Growth at Clearbanc, helping founders raise money in a fast, fair, and affordable way. When Kent isn't working on Clearbanc, he is building software, hanging out with his wife and 2 kids or planning for the singularity.

Jareau Wade
Mentor

VP of Markeing, Finix

Jareau Wadé is a payments executive, entrepreneur, and recovering engineer based in Atlanta, GA. He is currently VP of Growth and Marketing at payments infrastructure company, Finix.

Prior, Jareau lead commerce and visual search business development for Pinterest and co-founded Balanced, a payments API company that exited to Stripe in 2015. Jareau was also the first employee and head of data acquisition at Milo.com, a local shopping search engine acquired by eBay in 2010.

Alex Shipillo
Mentor

Director of Growth Marketing, Clio

Alex is a growth marketing leader and startup junkie. He heads up the Growth Marketing team at Clio, the leader in cloud-based legal technology. His team oversees top of the funnel acquisition, paid marketing channels, demand generation, marketing experimentation, and international expansion. Ever since launching his first website in high school and seeing it “magically” get traffic, Alex has been hooked on marketing. Prior to joining Clio, Alex held a wide variety of startup marketing roles at Indochino, Influitive, and Helpful.

Back in the day, Alex was named as Marketing Magazine’s Top 30 Under 30 Marketers and one of the Top 40 Demand Marketing Game Changers. Alex lives in Toronto, loves spending time in his hometown of Vancouver, and is always planning his next vacation.

Photo of Sarah Stockdale
Sarah Stockdale
Founder, Growclass
Sarah has spent her career growing early stage technology companies — focused on digital marketing, scrappy growth strategies, data, and retention. Sarah was one of the early hires at the Canadian Fintech giant, Wave which was acquired by H&R Block in one of the largest Canadian exits of all time. She then led growth teams at Tilt, growing the Canadian business from scratch, launching in 8 countries, and building what is still the largest ever international college ambassador program. Tilt was acquired by Airbnb in 2017.

For the past two years, Sarah has consulted under her company Valkerie, helping everyone from fast growing startups like Perfect Keto to banking giants like CIBC cultivate their growth and marketing strategy, and grow their customer base. 
Photo of Gordon Leslie
Gordon Leslie
Co-Founder, Client Magnet
Gordon is a top marketer and serial entrepreneur. Gordon is the co-founder of Client Magnet, one of Toronto’s top digital ad agencies, and recently launched Conversify.ai, an AI-powered B2B lead generation software.

He has extensive experience helping top start ups in country with their acquisition. He's managed millions of dollars on Facebook, Snapchat, Instagram, Pinterest and Reddit ads with a heavy focus on performance.
Photo of Tiffany DaSilva
Tiffany DaSilva
Growth Marketing Consultant & Founder, Flowjo.co
Tiffany is a born marketer who built her first affiliate website when she was in elementary school! Since then she has spent the last 16 years working on 500+ websites in both SEO + PPC and has worked in startups like Achievers & Shopify. She was named as one of the most influential growth marketers by Mashable, and has been featured in Hubspot & Search Engine Journal among others.

She won the Tech Woman of Canada Award in 2012. You can find her speaking at international conferences like Call to Action, GPeC, Learn Inbound & Turing Festival. As the founder of Flowjo.co, she spends a lot of time producing & marketing her own products.
Photo of Adam Scanlon
Adam Scanlon
Co-Founder, Client Magnet
Best known as a performance marketer & serial entrepreneur. Adam is the co-founder of Client Magnet, one of Toronto’s top digital ad agencies, and recently launched Conversify.ai, an AI-powered B2B lead generation software.

He has a long track record and expertise in online client acquisition with Google Ads being his specialty. According to Adam, conversion rate optimization is his obsession and A/B testing is his version of a fun time.
Photo of Richard Wong
Richard Wong
High Growth & Agency Partnerships, LinkedIn
Richard is a seasoned marketing executive. He currently leads the High Growth Program and Agency Partnerships Program at LinkedIn Canada — working with marketers and their agency teams to best utilize the LinkedIn community and advertising platform.In his past life, he was the VP Marketing for #paid — a leader in the influencer marketing space.

He is a seasoned, classically trained marketer who came from Procter & Gamble and Johnson & Johnson, before joining Google, where he worked on Google’s publication for insights, trends, and research in advertising — Think with Google. His work has been featured in AdWeek, DigiDay, Media in Canada, the American Marketing Association (AMA) blog, and DX3. In his spare time, Richard also teaches digital marketing at the University of Toronto and tech schools in Toronto. He is also a committee chair for Ad Standards Canada leading the influencer marketing industry.
Photo of Kent Fenwick
Kent Fenwick
Head of Growth, Clearbanc
Kent lives at the intersection of software development, product and marketing. After graduating with an Msc in Computer Science from U of T, Kent started Ewakened, a mobile software and growth consultancy. After doing the consulting thing for a while he and several co-founders build and sold a contest website WinJunkie.com to DMT Media Group.

Kent has been lucky to work at some incredible startups including Top Hat, Tilt, Hubba. Kent is currently the Head of Marketing and Growth at Clearbanc, helping founders raise money in a fast, fair, and affordable way. When Kent isn't working on Clearbanc, he is building software, hanging out with his wife and 2 kids or planning for the singularity.
Photo of Emily Lonetto
Emily Lonetto
Head of Growth, Voiceflow
Emily is the Head of Growth at Voiceflow – a platform that makes it easy for designers, developers and companies to build voice apps without code. In her spare time, Emily co-runs GrowthTO — the largest organization of growth practitioners in Canada. Prior to Voiceflow and GrowthTO, Emily led experimental growth at Clio – driving hypothesis driven mentality into the marketing department and beyond.

Before Clio, Emily held various growth positions in companies such as: PartnerStack (YC'15, formerly GrowSumo) and Tilt (YC'12, acquired by Airbnb). Outside of her 9-5, you can find Emily guest lecturing bootcamps, and often drawing comics for her satirical side projects

@mehhcomics.
Photo of Jareau Wade
Jareau Wade
VP OF MARKETING, FINIX
Jareau Wadé is a payments executive, entrepreneur, and recovering engineer based in Atlanta, GA. He is currently VP of Growth and Marketing at payments infrastructure company, Finix.

Prior, Jareau lead commerce and visual search business development for Pinterest and co-founded Balanced, a payments API company that exited to Stripe in 2015. Jareau was also the first employee and head of data acquisition at Milo.com, a local shopping search engine acquired by eBay in 2010.
Photo of Erin Bury
Erin Bury
CEO & Fo-founder, willful
Erin is the CEO and Co-founder of Willful, and is the former Managing Director at Eighty-Eight, a Toronto-based creative communications agency. Prior to Eighty-Eight she was the Managing Editor at startup publication BetaKit, and director of communications at Sprouter, which was acquired by Postmedia in 2011. Erin is a frequent speaker with the National Speakers Bureau, writes a monthly column for the Financial Post, and is a tech commentator on CTV News.

She has appeared in publications including The New York Times, Forbes, CNN, and Canadian Business, and was named one of Marketing Magazine’s top 30 Under 30 marketers. Her claim to fame is being retweeted by Oprah – twice.
Photo of Alex Shipillo
Alex Shipillo
Director of Growth Marketing, Clio
Alex is a growth marketing leader and startup junkie. He heads up the Growth Marketing team at Clio, the leader in cloud-based legal technology. His team oversees top of the funnel acquisition, paid marketing channels, demand generation, marketing experimentation, and international expansion. Ever since launching his first website in high school and seeing it “magically” get traffic, Alex has been hooked on marketing. Prior to joining Clio, Alex held a wide variety of startup marketing roles at Indochino, Influitive, and Helpful.

Back in the day, Alex was named as Marketing Magazine’s Top 30 Under 30 Marketers and one of the Top 40 Demand Marketing Game Changers. Alex lives in Toronto, loves spending time in his hometown of Vancouver, and is always planning his next vacation.
Sarah Stockdale

Founder, Growclass

Sarah has spent her career growing early stage technology companies — focused on digital marketing, scrappy growth strategies, data, and retention. Sarah was one of the early hires at the Canadian Fintech giant, Wave which was acquired by H&R Block in one of the largest Canadian exits of all time. She then led growth teams at Tilt, growing the Canadian business from scratch, launching in 8 countries, and building what is still the largest ever international college ambassador program. Tilt was acquired by Airbnb in 2017.

For the past two years, Sarah has consulted under her company Valkerie, helping everyone from fast growing startups like Perfect Keto to banking giants like CIBC cultivate their growth and marketing strategy, and grow their customer base.

Gloria Eid

Certified Life & Career Coach

Gloria serves as a guide for emotionally intelligent humans who have big dreams, fierce hearts, and creative minds. She's trained in Applied Depths coaching, and has extensive experience building inclusive communities and high-performing teams.

Gloria believes that true leadership is not a form of doing, but a way of being. With that, her coaching is a collaborative, creative, heart-driven process where she supports her clients to activate the mindset and energy required to live and work on purpose.

She sees communication as humanity's most important characteristic and the life of every relationship, and believes that what we do for work can, and ought to, make our lives better.

Gordon Leslie

Co-founder, Client Magnet

Gordon is a top marketer and serial entrepreneur. Gordon is the co-founder of Client Magnet, one of Toronto’s top digital ad agencies, and recently launched Conversify.ai, an AI-powered B2B lead generation software.

He has extensive experience helping top start ups in country with their acquisition. He's managed millions of dollars on Facebook, Snapchat, Instagram, Pinterest and Reddit ads with a heavy focus on performance.

Adam Scanlon

Co-founder, Client Magnet

Best known as a performance marketer & serial entrepreneur. Adam is the co-founder of Client Magnet, one of Toronto’s top digital ad agencies, and recently launched Conversify.ai, an AI-powered B2B lead generation software.

He has a long track record and expertise in online client acquisition with Google Ads being his specialty. According to Adam, conversion rate optimization is his obsession and A/B testing is his version of a fun time.

Tiffany DaSilva

Founder, Flowjo

Growth Marketing Consultant

Tiffany is a born marketer who built her first affiliate website when she was in elementary school! Since then she has spent the last 16 years working on 500+ websites in both SEO + PPC and has worked in startups like Achievers & Shopify. She was named as one of the most influential growth marketers by Mashable, and has been featured in Hubspot & Search Engine Journal among others.

She won the Tech Woman of Canada Award in 2012. You can find her speaking at international conferences like Call to Action, GPeC, Learn Inbound & Turing Festival. As the founder of Flowjo.co, she spends a lot of time producing & marketing her own products.

Dayana Cadet

Certified Clarity Coach

Founder, I See You Sis
Former Startup Marketer who helped build a multimillion dollar company

Dayana Cadet is a Certified Clarity Coach who helps Women and self-identified Femmes (of all genders) gain the emotional clarity (and confidence) they need to live a purpose-led life. Through 1-1 Clarity Sessions, CBT-inspired frameworks, and tangible action plans, Dayana helps clients go from simply surviving to fully thriving.

Amandah Wood

Certified Life Coach

Founder + Host, Ways We Work
Ex Shopify

Amandah Wood is a Personal Development Coach who helps purpose-driven high achievers accomplish what deeply matters to them with more resilience and ease. She is also the Founder of Ways We Work, an online interview series and podcast focused on personal development and how people do meaningful work. She lives and works with her partner, their dog and two cats on 10-acres in Elora, ON.

ZJ Hadley

Executive Coach to Founders

Co-Founder, The People People Group
Former HR Executive

ZJ Hadley is an Executive Coach and HR enthusiast who has supported dozens of early to mid-sized tech companies and their CEOs. She helps executives find their voice, make difficult decisions, and build strategically people-first cultures where employees thrive.

Richard Wong

High Growth & Agency Partnerships, LinkedIn

Richard Wong is a Senior Account Executive at Amazon. He works with marketing teams to help them tell their stories and build their businesses on Amazon and through Amazon's advertising products.

He is a seasoned, classically trained marketer who has lived past lives leading teams at LinkedIn Canada, #paid, Procter & Gamble, Johnson & Johnson, and Google.

In his spare time, Richard teaches digital marketing—from Analytics, Digital Advertising, and Content Marketing—to marketers who want to understand how to build a company's presence online and drive measurable business impact.

Emily Lonetto

Head of Growth, Voiceflow

Emily is the Head of Growth at Voiceflow – a platform that makes it easy for designers, developers and companies to build voice apps without code. In her spare time, Emily co-runs GrowthTO — the largest organization of growth practitioners in Canada. Prior to Voiceflow and GrowthTO, Emily led experimental growth at Clio – driving hypothesis driven mentality into the marketing department and beyond.

Before Clio, Emily held various growth positions in companies such as: PartnerStack (YC'15, formerly GrowSumo) and Tilt (YC'12, acquired by Airbnb). Outside of her 9-5, you can find Emily guest lecturing bootcamps, and often drawing comics for her satirical side projects

Erin Bury

CEO & Co-Founder, Willful

Erin is the CEO and Co-founder of Willful, and is the former Managing Director at Eighty-Eight, a Toronto-based creative communications agency. Prior to Eighty-Eight she was the Managing Editor at startup publication BetaKit, and director of communications at Sprouter, which was acquired by Postmedia in 2011. Erin is a frequent speaker with the National Speakers Bureau, writes a monthly column for the Financial Post, and is a tech commentator on CTV News.

She has appeared in publications including The New York Times, Forbes, CNN, and Canadian Business, and was named one of Marketing Magazine’s top 30 Under 30 marketers. Her claim to fame is being retweeted by Oprah – twice.

Kent Fenwick

Head of Growth, Clearbanc

Kent lives at the intersection of software development, product and marketing. After graduating with an Msc in Computer Science from U of T, Kent started Ewakened, a mobile software and growth consultancy. After doing the consulting thing for a while he and several co-founders build and sold a contest website WinJunkie.com to DMT Media Group.

Kent has been lucky to work at some incredible startups including Top Hat, Tilt, Hubba. Kent is currently the Head of Marketing and Growth at Clearbanc, helping founders raise money in a fast, fair, and affordable way. When Kent isn't working on Clearbanc, he is building software, hanging out with his wife and 2 kids or planning for the singularity.

Jareau Wade

VP of Markeing, Finix

Jareau Wadé is a payments executive, entrepreneur, and recovering engineer based in Atlanta, GA. He is currently VP of Growth and Marketing at payments infrastructure company, Finix.

Prior, Jareau lead commerce and visual search business development for Pinterest and co-founded Balanced, a payments API company that exited to Stripe in 2015. Jareau was also the first employee and head of data acquisition at Milo.com, a local shopping search engine acquired by eBay in 2010.

Alex Shipillo

Director of Growth Marketing, Clio

Alex is a growth marketing leader and startup junkie. He heads up the Growth Marketing team at Clio, the leader in cloud-based legal technology. His team oversees top of the funnel acquisition, paid marketing channels, demand generation, marketing experimentation, and international expansion. Ever since launching his first website in high school and seeing it “magically” get traffic, Alex has been hooked on marketing. Prior to joining Clio, Alex held a wide variety of startup marketing roles at Indochino, Influitive, and Helpful.

Back in the day, Alex was named as Marketing Magazine’s Top 30 Under 30 Marketers and one of the Top 40 Demand Marketing Game Changers. Alex lives in Toronto, loves spending time in his hometown of Vancouver, and is always planning his next vacation.

Growclass full certification is now open for enrolment. Join an incredible network of marketers and founders, and become certified in growth by building an indispensable skill set.
Enrol now!
Browse through our expert-led, practical on demand courses and get access to a year-long Growclass membership and our community of kind, experienced professionals who want to see you succeed.
Browse on demand courses