You're in the right place.

With Growclass, you will learn the key digital marketing skills necessary to build a comprehensive strategy: customer psychology, growth funnels, retention and referral strategy. You’ll also learn the core growth channels you need to execute your strategy including SEO, content marketing, ads, and email marketing.

Growclass is a community of smart people who care about personal and professional growth. We have a lively online community, AMA’s and programming all students have access to. Growclass is an intensive marketing course to help level up as a professional in an inclusive, friendly learning environment.

We’ll provide you with the skills necessary to grow your business, and the support network to make it happen.

Our instructors work at:

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Shopify Logo
Wave Accounting Logo
Airbnb LogoPinterest LogoVoiceflow Logo

What you'll learn

In just 8-weeks you’ll get certified in Growth Marketing, learning from experts with real-world experience in a friendly, approachable environment. And, when you enrol, you'll unlock access to 12-months of Growclass membership.
See the Full Outline
01
Experimental Marketing
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Especially now, we all need to do more with a lot less. In this module we get scrappy. You’ll learn how to develop a growth mindset and experimental framework to lean on data to uncover insights that save you precious time + money.

02
Customer Psychology
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Get into the heads of your most valuable customers and uncover the leanest ways to convert them. You'll design your customer interviews, have real conversations with your customers, and positively transform your messaging and growth strategy.

03
Goal Setting & Analytics
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Set smart goals for your growth to create focus. Without tracking, you’re running blindfolded with both hands tied behind your back. With them, you can see clearly, dodge obstacles, and optimize your marketing budget.

04
Conversion Copywriting
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The copy on your landing pages, in your ads, and in your emails are directly tied to sales. We’ll give you the tools to feel confident writing landing pages, ad creative, and funnels that convert customers 15x faster.

05
Facebook Ads
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Go deep into how to build high performing Facebook ad campaigns. Learn how to set up effective Facebook ads, optimize your budget, measure your performance, write and build creative that converts, and get a better return on your investment.

06
Google Ads
Google Ad Icon

By the end of this module you’ll feel confident with keyword research, structuring your ad groups, writing high performing copy, and generating real sales with Google Ads.

07
Search Engine Optimization
Search icon

SEO is a key tactic to bring organic traffic to your business–but most people are doing it wrong. In this module you’ll learn technical and onsite SEO in a non-intimidating way and leave with a solid SEO and content strategy.

08
Email Marketing
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For most businesses, email is your most important source of revenue. Learn how to build a larger and more engaged list and write great marketing emails, SaaS onboarding funnels, nurture emails, and sales emails with the confidence and swagger of a 15-year email marketing veteran.

Our alumni work at:

Google Logo
Shopify Logo
LinkedIn LogoWealthsimple logoGeneral Assembly Logo
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Your community is waiting for you

NEXT COHORT: AUGUST
We're inside with virtual bubbly, approachable growth education, and real mentorship. You're about to join an inclusive network of underrepresented folks in tech and our allies. You'll join us in here, growing businesses, getting promoted, leaving toxic jobs, and cheering for each other. We can't wait to meet you.

Membership Benefits

If you’re an intermediate-level marketer looking to tackle new growth channels, a traditional marketer ready to pivot, or an executive leader or founder wanting to refresh your skills and build high-performing teams—you’re in the right place.

With the Growclass membership you’ll:
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Learn Tangible Skills
Learn tangible skills from real experts who want to see you succeed in an supportive, brotato-free environment

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Unlock Content
Unlock our content hub of strategy decks, forecasting templates and toolkits that’ll make you look like a badass

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Access Workshops
Access our calendar with live workshops and events where you’ll learn from star speakers, grow your network, and get feedback

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Mentorship
Get mentored by experts with years of experience scaling businesses (consulting that would cost >$300/hr anywhere else)

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Gain Confidence
Gain confidence in an inclusive, supportive community our members have coined the kindest corner of the net

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“The best investments are always the ones you make in yourself, and this one is well worth it.”

Growclass inspired me to take a new approach to growth marketing and connected me to an amazing community of professionals with similar objectives. Sarah is such an incredible teacher and makes it so easy to get excited about the content while staying engaged in the modules.

Marina Morgan
Marketing at eirene cremations
FAQ
So, how does Growclass full certification work exactly?
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The full certification program is an 8-week online course built around live sessions so you can build a real network and get all of your questions answered. Each module contains about 6-12 video lessons that you can pause, rewind, slow down or speed up as you please. You can look at our course outline for the full details.

You'll be given a private calendar of live office hours with instructors, guest mentor sessions, and events to join. Your attendance is not mandatory to any of these events, but we highly encourage you to take full advantage of everything the course has to offer.

You'll also be invited to our private Slack community, where you'll meet your peers. You'll also be able to ask questions and jam with alumni and mentors in our channels (think #copywriting, #wins, #facebookads, #jobshiring).

There is always someone to help answers your questions and something new to learn.

How much time should I set aside for the full certification program?
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You should set aside 3 hours/week for 8-weeks for course content, strategic planning and running experiments, and implementing Growclass learnings into your business.

The video content are not long lectures; you’re not in Dr. Cameron’s nap-inducing Intro to Philosophy class anymore. The videos are broken up into bite sized chunks, and are accompanied by downloadable templates and checklists to help you apply what you learned.

There are assessments but no grades. The only gold star you need is to see results in your business, or the promotion in your career.

Is the full certification program too advanced for me?
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For anyone new to growth, it does require some time and thoughtfulness— but we've worked hard to make it accessible and inclusive for you.

We're available every week for questions, and the community on Slack is also super helpful.

A lot of the players in this space try to make things over technical or full of acronyms to make it feel exclusive— and we honestly hated that about Growth, so we take the opposite approach.

One of the values of the course is No Dumb Questions— this is a safe no judgement zone. We’ll break the content down in a way that I like to think is entertaining? Even fun?

A note: If you’re new to using digital tools, this course won’t be the best fit.

I'm in a different timezone, when will the live classes take place?
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Live sessions take place at various times during the week. We try our best to accommodate folks in different time zones. The goal is always to group as many folks in the same time zone together as possible, and schedule the sessions with time zones in mind.

rowclass

You're in the right place.

With Growclass, you will learn the key digital marketing skills necessary to build a comprehensive strategy: customer psychology, growth funnels, retention and referral strategy. You’ll also learn the core growth channels you need to execute your strategy including SEO, content marketing, ads, and email marketing.

Growclass is a community of smart people who care about personal and professional growth. We have a lively online community, AMA’s and programming all students have access to. Growclass is an intensive marketing course to help level up as a professional in an inclusive, friendly learning environment.

We’ll provide you with the skills necessary to grow your business, and the support network to make it happen.

Learn Digital Marketing with the best

Growclass’s expert instructors will help you build your business, learn key digital marketing skills, and bring in customers and sales.

Our instructors and mentors are world-class growth marketing experts, entrepreneurs and founders who have worked at...
Logo Banner: Airbnb, Wave Accounting, ClearBanc, Pinterest
You'll learn:
01

Experimental Marketing

Especially now, we all need to do more with a lot less. In this module we get scrappy. You’ll learn how to develop a growth mindset and experimental framework to lean on data to uncover insights that save you precious time and resources.
02

Customer Psychology

This module is all about getting into the heads of your most valuable customers, to uncover the leanest ways to convert them. You'll design your customer interviews, actually have real conversations, and in the process transform your messaging and growth strategy.
03

Goal Setting & Analytics

Week three is all about setting smart goals for your growth to create focus. Without tracking, you are running blindfolded with both hands tied behind your back. With them, you can see clearly, dodge obstacles, and optimize your marketing budget.
04

Conversion Copywriting

The copy on your landing pages, in your ads, and in your emails are directly tied to sales. In this module we’ll give you actionable templates and feedback to improve your copy. We’ll give you the tools to feel confident writing landing pages, ad creative, and funnels that convert customers 15x faster.
05

Facebook Ads

In this module we go deep into how to build high performing Facebook ad campaigns. Gordon Leslie, a Facebook Ads expert and Co-Founder of Client Magnet spends millions of dollars in Facebook ads, and will share his over 10 years of experience optimizing every dollar of an ad budget. Learn how to build high performing creative, funnels that convert, and how to scale your budget intelligently.
06

Google Ads

You’ll start at the beginning by setting up your account, and by the end of this module you’ll feel confident with keyword research, structuring your ad groups, writing high performing copy, and generating real sales with Google Ads. Adam Scanlon has dedicated the past 10 years of his career to Google Ads, and will unlock everything in his big incredible brain in this module.
07

Search Engine Optimization

SEO is a key tactic to bring organic traffic to your business– but most people are doing it wrong. In this lesson you’ll learn how to set up a framework for SEO. You’ll learn technical SEO, onsite, content optimization, and offsite SEO.
08

Email Marketing

Email is the most important source of revenue for most businesses. You’ll learn the most important part of email marketing, deliverability a.k.a making sure your emails actually land in your customers inboxes. We’ll dig in to how to build a larger and more engaged list, how to build automated funnels for onboarding, abandoned cart, and sales flows, and how to use behavioural psychology to write better emails.
You'll learn:
01

Experimental Marketing

Especially now, we all need to do more with a lot less. In this module we get scrappy. You’ll learn how to develop a growth mindset and experimental framework to lean on data to uncover insights that save you precious time and resources.
02

Customer Psychology

This module is all about getting into the heads of your most valuable customers, to uncover the leanest ways to convert them. You'll design your customer interviews, actually have real conversations, and in the process transform your messaging and growth strategy.
03

Goal Setting & Analytics

Week three is all about setting smart goals for your growth to create focus. Without tracking, you are running blindfolded with both hands tied behind your back. With them, you can see clearly, dodge obstacles, and optimize your marketing budget.
04

Conversion Copywriting

The copy on your landing pages, in your ads, and in your emails are directly tied to sales. In this module we’ll give you actionable templates and feedback to improve your copy. We’ll give you the tools to feel confident writing landing pages, ad creative, and funnels that convert customers 15x faster.
05

Facebook Ads

In this module we go deep into how to build high performing Facebook ad campaigns. Gordon Leslie, a Facebook Ads expert and Co-Founder of Client Magnet spends millions of dollars in Facebook ads, and will share his over 10 years of experience optimizing every dollar of an ad budget. Learn how to build high performing creative, funnels that convert, and how to scale your budget intelligently.
06

Google Ads

You’ll start at the beginning by setting up your account, and by the end of this module you’ll feel confident with keyword research, structuring your ad groups, writing high performing copy, and generating real sales with Google Ads. Adam Scanlon has dedicated the past 10 years of his career to Google Ads, and will unlock everything in his big incredible brain in this module.
07

Search Engine Optimization

SEO is a key tactic to bring organic traffic to your business– but most people are doing it wrong. In this lesson you’ll learn how to set up a framework for SEO. You’ll learn technical SEO, onsite, content optimization, and offsite SEO.
08

Email Marketing

Email is the most important source of revenue for most businesses. You’ll learn the most important part of email marketing, deliverability a.k.a making sure your emails actually land in your customers inboxes. We’ll dig in to how to build a larger and more engaged list, how to build automated funnels for onboarding, abandoned cart, and sales flows, and how to use behavioural psychology to write better emails.
Join the best digital marketing course and community
EASY PAYMENT PLAN
USD
$198
/MO
12 PAYMENTS TOTAL
  • Full enrolment in Growclass
  • Live weekly office hours with instructors
  • Access to the Growclass community + private workshops for a full year
  • Access to our Jobs & Hiring community for talent searches and job searches for a full year



    Your early bird discount will be applied at checkout
SAVE $375
Learning + Growth Pass
USD
$1999
ONE TIME PAYMENT
Instantly save $375
  • Full enrolment in Growclass
  • Live weekly office hours with instructors
  • Access to the Growclass community + private workshops for a full year
  • Access to our Jobs & Hiring community for talent searches and job searches for a full year


    Your early bird discount will be applied at checkout
Full Career pass
USD
$2799
ONE TIME PAYMENT
only 10 available
Everything in the Learning + Growth Pass ($1999) plus:
  • Monthly live group coaching sessions with a certified life and career coach
  • A dedicated professional support community and group mentor




    Your early bird discount will be applied at checkout

Growclass has an immediate impact on your career. You join a community of smart people. Industry leaders teach concepts and skills that you can apply later that day. The class and community keep you growing in the short and long-term.

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Jason Reinger, FlipGive