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learn Advanced Email Marketing

Up Your Email Game, Up Your Sales.

Learn how to write effective marketing emails, SaaS onboarding funnels, nurture emails, and sales emails with the confidence and swagger of a 15-year email marketing veteran.

The course is taught by Growclass Founder & CEO,
Sarah Stockdale.

Email marketing is the highest revenue-generating growth channel — producing $44 of revenue for ever $1 spent.

Looking to boost your confidence writing compelling emails that convert?

Learn Email Marketing with the best

You’ll feel confident writing marketing emails that will increase your revenue, convert your clients, and sell your product.

Our instructors and mentors are world-class growth marketing experts, entrepreneurs and founders who have worked at...
Logo Banner: Airbnb, Wave Accounting, ClearBanc, Pinterest
You'll learn:

Email Deliverability

We’ll dive into email deliverability, and to make sure your emails end up in your customer’s inboxes- not in their spam folder.

Finding Your Voice

We'll dig into how to identify what voice you should be writing in. We'll also work on finding your unique writing personality.

This will help you write more convincing, personal sounding emails. It will also help you with every facet of your career.

Creating Great Email Content

Nab our methodology for writing email copy that takes your customer from “meh” to *adds to cart*.

Persuasion Copywriting + Psychology

We'll dig deep into how to use behavioural psychology to write persuasive email copy. Most email is.... trash, which is a good thing.

That means we can leverage these skills to rise to the top of your customer's inboxes and convert more of them to customers.

Email Funnels

Learn to write effective abandoned cart funnels, sales series, on-boarding funnels, and retention flows.

Hot Email Tips

Steal our hard-earned tips honed from sending millions of marketing emails.
You'll learn:

Experimental Marketing

Especially now, we all need to do more with a lot less. In this module we get scrappy. You’ll learn how to develop a growth mindset and experimental framework to lean on data to uncover insights that save you precious time and resources.

Customer Psychology

This module is all about getting into the heads of your most valuable customers, to uncover the leanest ways to convert them. You'll design your customer interviews, actually have real conversations, and in the process transform your messaging and growth strategy.

Goal Setting & Analytics

Week three is all about setting smart goals for your growth to create focus. Without tracking, you are running blindfolded with both hands tied behind your back. With them, you can see clearly, dodge obstacles, and optimize your marketing budget.

Conversion Copywriting

The copy on your landing pages, in your ads, and in your emails are directly tied to sales. In this module we’ll give you actionable templates and feedback to improve your copy. We’ll give you the tools to feel confident writing landing pages, ad creative, and funnels that convert customers 15x faster.

Facebook Ads

In this module we go deep into how to build high performing Facebook ad campaigns. Gordon Leslie, a Facebook Ads expert and Co-Founder of Client Magnet spends millions of dollars in Facebook ads, and will share his over 10 years of experience optimizing every dollar of an ad budget. Learn how to build high performing creative, funnels that convert, and how to scale your budget intelligently.

Google Ads

You’ll start at the beginning by setting up your account, and by the end of this module you’ll feel confident with keyword research, structuring your ad groups, writing high performing copy, and generating real sales with Google Ads. Adam Scanlon has dedicated the past 10 years of his career to Google Ads, and will unlock everything in his big incredible brain in this module.

Search Engine Optimization

SEO is a key tactic to bring organic traffic to your business– but most people are doing it wrong. In this lesson you’ll learn how to set up a framework for SEO. You’ll learn technical SEO, onsite, content optimization, and offsite SEO.

Email Marketing

Email is the most important source of revenue for most businesses. You’ll learn the most important part of email marketing, deliverability a.k.a making sure your emails actually land in your customers inboxes. We’ll dig in to how to build a larger and more engaged list, how to build automated funnels for onboarding, abandoned cart, and sales flows, and how to use behavioural psychology to write better emails.
Join the best digital marketing course and community
  • Six key lessons to build your confidence and skillsets in email marketing
  • Toolkits, downloadable checklists, and walkthroughs to help you easily apply your learnings
  • Instant lifetime access to all materials and any updates
  • Invitations to exclusive Growclass events and networking sessions
full course payment
  • Six key lessons to build your confidence and skillsets in email marketing
  • Toolkits, downloadable checklists, and walkthroughs to help you easily apply your learnings
  • Instant lifetime access to all materials and any updates
  • Invitations to exclusive Growclass events and networking sessions
Everything in the Full Course Payment ($497) plus:
  • Access to the Growclass Slack community + private workshops for 1 year
  • Two tear up sessions with Sarah Stockdale to get expert feedback on your work (value $1,200)
  • One 1-1 growth coaching session with Sarah Stockdale during the course (value $700)

This is an incredible and comprehensive course - without the acronyms and "bro-culture". I wholeheartedly recommend it to anyone who is a founder or in marketing and wants to learn the best way to grow companies. Great work Sarah Stockdale and the whole Growclass team!

Image of testimonial's author
Jas Banwait,
VP Marketing, Flashfood
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