Faking Human: An AI Manual for Marketers

How to use AI without losing your humanity.

Let’s be real: AI isn’t going anywhere—and neither is the pressure to use it in every part of your job.

This guide was built to be actionable and cut through the noise of overnight AI experts. You’ll learn how to actually use AI without losing your voice (or your credibility), with tips from marketers who’ve tried, failed, and figured it out.

It’s practical. It’s no-BS. And yes, it’s human-written (with a little help from AI because we practice what we preach).

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This guide is for you if you’re…
🔎 Trying to find valuable ways to use AI at work but don’t know where to start
😅 Feeling pressured to use AI at work and looking to build your knowledge and confidence
😫 Tired of vague AI advice and want real examples you can actually use
💭 Curious about how AI fits into your workflow—not just your content calendar